App-controlled Lume Cube Air brightens your photos or video

App-controlled Lume Cube Air brightens your photos or video

The original Lume Cube is a success story in the photography accessory world; a tiny, lightweight, and bright cube-shaped light for shooting photos and videos in the dark. It has been quickly embraced by photographers and even drone pilots who adapted the little cube as onboard lighting for night flights. Now there’s a new Lume Cube available, Lume Cube Air ($69.95), which improves on battery life and mounting options.

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iPhone fireworks photography with the Slow Shutter Cam app

iPhone fireworks photography with the Slow Shutter Cam app

July 4 is the night that all the fireworks fans in the United States love. On Independence Day, we celebrate our independence from England by blowing things up... fireworks, that is. Fireworks photos can be either astoundingly beautiful or a total disappointment depending on how you take them, and today we're going to give you some hints on how to take really impressive shots of fireworks with your iPhone using the $0.99 Slow Shutter Cam app. 

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Apple posts 16 succinct "How to shoot on iPhone 7" videos

Apple posts 16 succinct "How to shoot on iPhone 7" videos

The cameras on the iPhone 7 and 7 Plus are phenomenal, but many techniques needed to take professional-looking photos are beyond the skills of most iPhoneographers. Apple has posted a new web page that uses 16 short and to-the-point videos to give iPhone shooters a quick tutorial in how to master some common pro techniques. The "How to shoot on iPhone 7" page and videos can be viewed on iPhone -- many of the videos are in portrait orientation -- and they show just how easy it can be to achieve professional results.

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12 top creative apps + over 25 hours of instruction = The Supersized Mac Creative Bundle

12 top creative apps + over 25 hours of instruction = The Supersized Mac Creative Bundle

Does springtime have you feeling creative? Get a head start on all of your projects and ideas with The Supersized Mac Creative Bundle (US$29). Buying the dozen creative apps that are included and the 25 hours of instruction added to the bundle would normally cost you $1,287.35. You're getting these apps and training for less than $30!

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Daily Deal: 5-pack of Smartphone Camera Lenses only $23.99

Daily Deal: 5-pack of Smartphone Camera Lenses only $23.99

Did you know that the iPhone (in all of its various incarnations) is the world's most popular camera? We're sure that you -- an Apple World Today reader -- probably take a lot of photos with your iPhone. If you've thought about getting one of those lens kits for your iPhone to play around with but just found the price tags to be a bit on the ridiculous side, we've got the deal for you -- a 5-pack of Clip & Snap Smartphone Camera Lenses for $23.99

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Still time to pre-order Photolemur: "Photo Enhancement On Autopilot"

Still time to pre-order Photolemur: "Photo Enhancement On Autopilot"

Back in October I wrote a review of Photolemur, a photo-enhancement app that was in beta at the time. Photolemur uses artificial intelligence to analyze photos, then apply the best possible enhancements to them automatically in order to make them more attractive. I've used the app a lot since that point, and while it doesn't always provide the desired results, more often than not it sparks up so-so photos and makes them look a lot better. The app is just about out of beta, and you have until December 18 to pre-order Photolemur at 63% off the regular price

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Macphun's Black Friday/Cyber Monday Deals Are Live!

Macphun's Black Friday/Cyber Monday Deals Are Live!

Although I get Ukraine-based developers Macphun and Readdle confused on occasion, I am totally impressed with the company's apps. Macphun has flipped the switch on its holiday savings, and you can now get fantastic deals on  Luminar -- the amazing new photo enhancement app for Mac -- and Aurora HDR 2017.  

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Obscura: Shoot RAW images with your iOS 10 iPhone (Updated)

Obscura: Shoot RAW images with your iOS 10 iPhone (Updated)

For most people shooting photos with a digital camera or iPhone, there's not a lot of thought put into what format the file is saved in. Back in the days when storage was limited both in SD cards and smartphones, files were always saved in JPEG format, meaning that they were compressed immediately to save space. But compression has an effect on the quality of digital photos, so professionals save in RAW, uncompressed format. iOS 10 now has the ability to work with RAW files, but the standard Camera app still resorts to JPEG. That's why apps like Obscura Camera (US$4.99) are gaining popularity as a way to shoot RAW images with the iPhone or iPad.

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Pluto Trigger adds intelligence to your DSLR

Pluto Trigger adds intelligence to your DSLR

Digital Single Lens Reflex (DSLR) cameras get smarter every year, but that doesn't mean that most photographers run out and buy the latest update to their favorite model. For those of us who use DSLRs for personal photography, it's just not practical to spend a big hunk of money on a new camera body each year. Fortunately, there's a new app-enabled product called Pluto Trigger (US$119.00) that makes it possible to do some incredibly powerful things with your DSLR, even if that camera is a few years old.

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Padcaster transforms your iPad into a portable production studio: An Apple World Today Top Pick

Padcaster transforms your iPad into a portable production studio: An Apple World Today Top Pick

A few years back while I was an editor at The Unofficial Apple Weblog, I had the honor to try out a prototype of a device that had the ability to change an out-of-the-box iPad into a top-notch video and photography studio. That device was the Padcaster, and today we're going to take a look at a version of the device that's been created for the iPad mini.

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AWT News Update: February 16, 2016

AWT News Update: February 16, 2016

On this slow February news day, we take a look at Wall Street and food -  in that order:

  • One Wall Street analyst is backing off of the gloom and doom for Apple after getting info from Taiwanese suppliers about a rather strong January
  • Professional food photographers shoot with iPhones for Bon Appetit magazine's March issue
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Apple's 'Shot on iPhone 6' ad campaign is back with iPhone 6s images

Apple's 'Shot on iPhone 6' ad campaign is back with iPhone 6s images

Last year, Apple ran an ad campaign titled "Shot on iPhone 6" that highlighted photos taken by amateur and professional photographers from around the world. The campaign started on the Apple homepage, then moved to billboards in major cities. Time is reporting that the campaign is back, this time focusing on photos captured with the iPhone 6s and 6s Plus.

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Olloclip Studio adds protection and photo/video accessories to newer iPhones

Olloclip Studio adds protection and photo/video accessories to newer iPhones

Olloclip started a photographic revolution when it came out with interchangeable lenses that clipped onto an iPhone. The company is still at the forefront of clip-on lens kits for iPhones and its latest product -- Olloclip Studio (US$89.99) -- is designed to take iPhone photography one step further by providing photographers with a way to use tripods and other accessories alongside their Olloclip lenses. Olloclip Studio is available for iPhone 6/6s/6 Plus/6s Plus.

 

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Photojojo opens presale on Iris Lens kit

Photojojo opens presale on Iris Lens kit

Avid iPhoneographers are familiar with the great lens kits that are available from Olloclip and how they can turn a so-so photo into a winner, but Olloclip lenses have two issues: they're expensive and if you use any case but the one from Olloclip, you have to remove it before you can use the lenses. Today, Photojojo has opened up presales on their new Iris Lens series, with special pricing today only.

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