Analysts: AppleTV+ will have 12 million subscribers by the end of 2020

Analysts: AppleTV+ will have 12 million subscribers by the end of 2020

A new report by Wall Street research firm Cowen — as noted by AppleInsider — predicts that AppleTV +, Apple’s upcoming video streaming service, should rack up 12 million subscriptions by the end of 2020. The analysts think the tech giant will break even in its original content production efforts if it reaches 10 million users. 

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Apple TV+ with only five shows at the start but $9.99 doesn’t sound too attractive

Apple TV+ with only five shows at the start but $9.99 doesn’t sound too attractive

The Apple TV+ streaming service will arrive in November and cost $9.99 per month, according to Bloomberg. The article, quoting unnamed “people familiar with the matter,” says Apple will start with a small selection (five) of shows, then add more “frequently” over several months. 

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Apple Music has launched Apple Digital Masters

Apple Music has launched Apple Digital Masters

Apple Music has launched Apple Digital Masters, a new initiative by the Apple that combines all of its “Mastered for iTunes” offerings into one global catalog for higher quality music. Billboard reports that this is the company’s first public acknowledgement of the initiative, which it has been quietly unveiling for some time.

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CIRP: iPhone XR is now the ‘principal’ iPhone model

CIRP: iPhone XR is now the ‘principal’ iPhone model

Consumer Intelligence Research Partners (CIRP) has released analysis of the results from its research on Apple for the fiscal quarter that ended June 29, 2019. The research group finds that the new iPhone XS, XS Max, and XR models accounted for 67% of U.S. iPhone sales in Apple’s third fiscal quarter. The iPhone XR accounted for 48% of US iPhone sales during the quarter.

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Apple patent involves an integrated media jukebox/physiologic data handling app

Apple patent involves an integrated media jukebox/physiologic data handling app

Apple has been granted a patent (number 10,315,087) for an “integrated media jukebox and physiologic data handling application.” It could offer hints as to how your Mac will interact with your iPhone and other devices when iTunes is broken up into Apple Music, Apple Podcasts, and Apple TV in the upcoming macOS Catalina. The invention especially focuses on exercise tracking features.

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Decision to break up iTunes in macOS Catalina may be well timed

Decision to break up iTunes in macOS Catalina may be well timed

Zuora’s “End of Ownership” report finds that more than half of Americans want to “own less stuff” – and 79% of U.S. adults today are achieving this through a subscription service. Which bodes well for Apple’s move to break up iTunes into three separate apps — Apple Music, Apple Podcasts, and Apple TV — in this fall’s macOS Catalina.

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