Apple Watch accounted for half of all smartwatch shipments in Q4 2018

According to the latest research from Strategy Analytics, global smartwatch shipments grew an impressive 56% annually to reach a record 18 million units in the fourth quarter (Q4) of 2018. Apple Watch maintained first position with 51% global smartwatch marketshare, while Samsung jumped to second place, overtaking Fitbit and Garmin.

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Global smartwatch shipments grew an impressive 56% annually from 11.6 million units in Q4 2017 to a record 18.2 million in Q4 2018, notes Strategy Analytics. Global smartwatch shipments hit an all-time high of 45 million units in full-year 2018.