Apple, Aetna team up for Attain, a ‘health experience’

Aetna, a CVS Health business, has launched Attain, a “health experience” designed in collaboration with Apple. 


Through the use of an Apple Watch, an Attain app will provide Aetna members personalized goals, track their daily activity levels, recommend healthy actions, and reward them for taking these actions to improve their well-being. Reward opportunities include the ability for eligible users to earn their Apple Watch through their participation in the program.

This launch builds on the 2016 collaboration between Aetna and Apple in which 90% of participants reported a health benefit from their use of Apple Watch. The Attain app is expected to be available in the Apple App Store in Spring 2019. More information can be found at