David Smith, the developer behind the Pedometer++ app for iOS and watchOS, has posted data dubbed “Apple Watch Adoption," which the adoption rate of the smartwatch from Aug. 1, 2017 (a month before the debut of the Apple Watch Series 3) to March 14, 2018.
He says the Series 3 is being adopted incredibly quickly and just last week became the most popular Apple Watch overall among his users with 33% of the overall user-base. The Series 0 is steadily falling, currently at around 24%. Since Aug. 1, 2017, Smith has seen rapid growth in the number of active Pedometer++ users who have an Apple Watch Series 3, and a steady decline in users who have an Apple Watch Series 0 or an Apple Watch Series 2, both of which are now discontinued.
Smith adds that, per his data:
- The 42mm : 38m split I’ve seen is around 60/40.
- The LTE : Non-LTE split for Series 3 has been around 50/50 (slightly higher when first released but 50/50 since Christmas)
- Overall Apple Watch adoption among the fitness oriented audience of Pedometer++ is around 12% overall.
“My personal hope is that this summer when we get watchOS 5 it will drop support for the Series 0 and free Apple to really push forward on what is possible for developers,” Smith adds. “But in order for that wish to be realistic I imagine Apple will need the daily use of those first watches to have died down significantly.”