There are iPhone loyalists and Samsung loyalists, but which phones will be selling out this holiday season? According to a new survey by Swagbucks, a rewards- and loyalty-program company, adults and teens are split between the two.
Overall, adults are most excited to purchase a new Samsung smartphone, with a third (32%) of adults choosing a Samsung, while a full half (51%) of teens are excited about an iPhone.
The national survey of 1,000 U.S. adults and 500 teens, conducted online in October, also found that women most want the iPhone XS Max, while men want the Galaxy S10.
A quarter of Americans reveal that they plan to spend between $300 to $500 on holiday shopping this year (24%). Additionally, Americans say the sweet spot budget for one person’s gift is between $50 and $150 (43%).
TheSwabucks survey shows that almost all Americans (85%) say that they plan to do some shopping during the Black Friday weekend. Many plan to shop at more than five stores (32%). About 1-in-5 Americans (21%) will shop exclusively online this year, but the majority (70%) will shop both in-store and online.
The survey also found that 19% of Americans plan to shop on Thanksgiving itself, and a quarter (24%) will alter plans with their family to shop.
From now through the holidays, shoppers can earn Swagbucks on holiday purchases through the Swagbucks site or by downloading the SwagButton.