Apple’s Eddy Cue and Sarah Herrlinger among the speaker announced for SXSW 2018

Eddy Cue, Apple’s senior vice president of Internet software and services, has been announced as a featured speaker for 2018's South By Southwest (SXSW) conference, which will be held March 9-18 in Austin, Texas.

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SXSW is an annual conglomerate of film, interactive media, and music festivals and conferences that began in 1987. It’s grown in scope and size every year.

Cue will apparently talk about Apple Music and iTunes. Apple’s Sarah Herrlinger, senior manager for Global Accessibility Policy and Initiatives, will also speak at SXSW. She’ll be speaking on a panel that will cover “why accessibility in tech is important and why more must be done.”

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