DiamondClean Smart is a new ‘smart' toothbrush with a accompanying iOS app

Philips Sonicare has launched the DiamondClean Smart. This new toothbrush provides “a complete oral care solution for a healthier mouth by removing up to 10 times more plaque than a manual toothbrush, while improving gum health up to seven times in just two weeks,” says Alexander Harris, senior marketing director, Philips Oral Healthcare.

DiamondClean Smart features include high performance brush heads, personalized coaching and guidance from smart sensor technology. It not only helps users achieve personalized oral health goals – from plaque removal and gum health, to stain removal and fresh breath – but by connecting to the Philips Sonicare app for iOS devices, it provides users with real-time feedback and personalized coaching on their brushing routines, says Harris. The Philips Sonicare app also keeps track of user behavior over time, delivering 100% coverage for each brushing session, so users can understand their progress in-between visits to their dental professional, he adds.

Philips Sonicare DiamondClean Smart is available on Philips.com and Amazon.com, as well as major retailers, in four colors – white, black, pink and sliver – starting at the recommended retail price of $229. Models with additional brush heads and accessories, plus a new Lunar Blue color option are available for $269 and $329. The Philips Sonicare app is free to download at the Apple App Store.