Oh, Snap! Apple PR exec in Europe bids adieu

Tanya Ridd, Apple's head of PR for the north and south regions of Europe, is leaving to become Snap's director of comms for EMEA (Europe, Middle East, and Africa), reports Business Insider.

She’ll be based at Snap's growing office in London from September and lead communications strategy for Snap in the region. Ridd joined Apple in May 2005 and worked as the company's head of UK PR before overseeing Apple PR in other European countries. Prior to Apple, Ridd worked for PR agency Bite Communications for six years.