The ‘iPhone 8’ will have to displace the iPhone 6S to become the world's most used smartphone

According to ScientiaMobile, the upcoming “iPhone 8” will have to displace the iPhone 6s to become the world’s most used smartphone. The research group’s “Mobile Overview Report (MOVR)” notes that the iPhone 6S was the most used smartphone model in the world despite the iPhone 7 launch in September 2016.

According to ScientiaMobile, the iPhone 6S became the most used in February 2017 and is now at almost 8% of all global smartphone browsing. In comparison, the iPhone 6 peaked in popularity a year earlier, February 2016, at 14.6%, 488 days after launch. 

Today the iPhone 6S usage continues to grow despite the iPhone 7 launch. The iPhone 7 user-base is still on an upward trajectory, ending March at 3.6%, earning third place among iPhones. Given the size of the iPhone 6 user-base, “the upgrade potential for the iPhone 7 and 8 is significant if Apple can retain customers,” says ScientiaMobile.