Apple’s universal search feature adds lots of new global partners

Apple’s universal search feature for the fourth-generation Apple TV now supports: BBC America (US); Classix (US, Australia, Canada); Oxygen (US); 9Now (Australia); Apple Music (UK, Australia, Canada, France, Germany, Japan, Netherlands, Spain, Mexico, Norway, Sweden); SBS (Australia); tenplay (Australia); CBC (Canada); FX Now (Canada); Tou.TV (Canada); Treehouse (Canada); Hopster (France); OCS (France); C More (Norway, Sweden); Viaplay (Norway, Sweden).

Apple TV 4K.jpg

The feature allows users to find content across multiple apps and services using text or Siri voice search, has expanded for the fourth generation Apple TV. Instead of searching the catalogs of multiple video services one at a time for a particular movie or show, you can search all simultaneously, then choose the service on which you’d like to watch it. 

You can also search for actors, directors, and more. When it debuted, universal search only worked with iTunes, Netflix, Hulu, HBO, and Showtime, but Apple has worked to constantly expand the feature.