Fashion Friday: my T-shirt from the first Apple retail store opening

Over the years, I’ve collected lots of nifty T-shirts from trade shows I’ve covered — mainly the late, lamented Macworld Expos held in Boston, San Francisco, New York, Tokyo, and Paris. Over the next few weeks I’ll be “modeling” some of the items in my collection.

In 2001, Apple opened its first ever retail store in Tysons Corner, Virginia. I was lucky enough to be among the press invited to a pre-opening event. In addition to seeing Steve Jobs, I also got the cool T-shirt pictured.


Jobs, decked out in (of course) a black turtleneck and black Levis, introduced the journalists to the store. When it opened to the public on May 19, around 500 people were lined up in the pre-dawn hours to be among the first inside. The crowd grew throughout the day until it reached over 1000.

Tysons Corner Center is located in McLean, Virginia, an upscale Washington, D.C. suburb. It had the distinction of being one of the most upscale malls in Fairfax County, the richest county in the U.S. at the time.

On the same day, Apple opened a retail store in the Glendale Galleria in Glendale, California. Another 23 stores opened in 2001. The company has 481 retail stores in 18 countries and an online store available in 39 countries.