iPad mini sales rebound year-over-year; the iPad Pro accounts for 12% of Apple tablet sales

When it comes to tablets, Apple is selling more iPad minis (all models combined) than any other model, though the iPad Pro now accounts for a “meaningful” 12% of sales, according to new data from Consumer Intelligence Research Partners — as noted by AppleInsider.

While the iPad Air 2 remained the best-selling individual iPad model during the period, both Air generations comprised just 40% of units sold overall, CIRP said, basing its info on a survey of 500 U.S. shoppers who bought Apple devices between October and December. The Mini segment’s share increased from 32% to 47% year-over-year.

The Mini 2 from 2013 was the most popular Mini model, followed by last year's Mini 4. The Mini 3 “took home just a fraction of sales, presumably because the product is effectively a Mini 2 with Touch ID and a gold color option,” opines AppleInsider.