Worldwide iOS revenue surged in 2015 due, in part, to “incredible gains” in China, the U.S. and Japan. China was among the most important contributors as iOS downloads grew 20% from the fourth quarter of 2014 to the fourth quarter of 2015 and revenue doubled year over year, according to new data from App Annie.
Google Play made impressive download share gains in the US, as its share of iOS and Google Play downloads combined surpassed the iOS App Store in 2015, according to the research group that measures the app economy. Google Play’s worldwide downloads continued to widen to nearly 100% over iOS during 2015, according to App Annie.
Wearables (such as the Apple Watch) and TV (such as the Apple TV) emerged as key platforms for apps, presenting new opportunities for publishers. “This will be a space to watch in the coming years,” says App Annie.