Analyst: iPad Pro will account for 15 percent of Apple’s 2016 revenue

In a note to clients — as noted by AppleInsider — FBR & Co. analyst Daniel Ives predicts the iPad Pro will account for 15 percent of Apple’s total revenue next year. Tablets currently account for about 10 percent of the company’s revenue.

iPad sales have been on the decline for more than a year. Ives sees growth potential for in enterprise sales. Earlier Apple tablet efforts have been largely focused on consumers.

Apple says that the iPad Pro will be available to order online Wednesday, Nov. 11, from and will arrive at Apple’s retail stores, select carriers and Apple Authorized Resellers later this week. The Apple Pencil and Apple’s new Smart Keyboard, will also be available to order.

The iPad Pro starts at $799 for the 32GB with Wi-Fi model and $1,079 for the Wi-Fi + Cellular 128GB model and comes in three metallic finishes including silver, gold and space gray. It can be purchased at, Apple’s Retail stores, select carriers and select Apple Authorized Resellers.