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Apple ranks 46th on the RepTrak 2021 Global RepTrak 100

Apple ranks 46th on the Reptrack 2021 Global Reptrack 100 list; that’s up from 57th place in 2020. The list based on an analysis of millions of data points organized into seven key drivers of reputation — Products and Services, Innovation, Workplace, Governance, Citizenship, Leadership and Financial Performance. 

The 2021 Global RepTrak 100 is designed to “represent the first comprehensive, post-pandemic study that evaluates the impact of unprecedented global events on company reputation and brand promises.” The world’s Top 10 companies in order of global reputation include: The LEGO Group (Denmark); Rolex (Switzerland); Ferrari (Italy); The Bosch Group (Germany); Harley-Davidson (U.S.); Canon (Japan); adidas (Germany); The Walt Disney Company (U.S.); Microsoft (U.S.); and Sony (Japan) 77.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the news editor of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.