Survey: employees choose Apple products for work

Organizations are increasingly offering employees technology device choice, and when given the choice people choose Macs, iPhones, and iPads for work, according to a survey of executives, managers, and IT professionals on choice programs in the workplace by JAMF Software, which specializes in Apple device management. 

Defined as giving employees the freedom to choose among brands of computer hardware and/or mobile devices for work, employee choice programs have gained prominence in the modern business landscape. Over half (61%) of survey respondents say their company has implemented a choice program, which can include employer-owned devices, BYOD (bring your own device), or both. Eighty percent say they should become a standard in business, demonstrating that choice programs are here to stay.

When given the choice, employees prefer Apple. Survey respondents attribute Apple’s ease of use as the number one reason for selecting Mac (75%) and iOS (79%) as their work device of choice. More and more employees choose Apple devices for work because Apple is what they prefer in their everyday lives, a finding consistent with JAMF Software’s 2015 Apple Trends Survey

Today’s findings also reveal a generation gap in computer choice. Employees between the ages of 18 and 54 overwhelmingly choose Mac, while those 55 and over are more comfortable using PCs. However, when given a mobile device choice, nearly 80% of all age groups select iOS compared to just 18% who choose Android. Regardless of age, when employees are given the technology they want, employers are rewarded with more productive and appreciative employees. 

“Employees today not only want–but expect–the ability to choose the devices they are most comfortable with for work,” says Dean Hager, CEO, JAMF Software. “Because Apple builds technology that puts people first, people prefer Apple. When employers combine the freedom of choice with Apple, employees are happier and are empowered to be more productive–offering a huge business advantage.”

To access a free copy of the report, click here. The survey, conducted in February 2016, is based on the responses from 480 executives, managers, and IT professionals from small, medium, and large organizations around the world.