The Mac gains UAE marketshare despite declining shipments

Apple’s Mac line managed to gain UAE [United Arab Emirates] market share despite its shipments declining along with other personal computer manufacturers in the third quarter of 2015, reports Emirates.247, an online news site in the UAE. That's because the decline in the number of MacBooks and iMacs shipped to the UAE was less than the decline in other vendors' desktops and PCs. 

(UAE is a country located in the southeast end of the Arabian Peninsula on the Persian Gulf, bordering Oman to the east and Saudi Arabia to the south, as well as sharing sea borders with Qatar and Iran

The Middle East and African PC market saw its second consecutive “worst quarter ever,” suffering another sharp decline in the third quarter of this year, according to a latest report from the IDC research group. Shipments slumped 27.8 per cent year-on-year, which represents the steepest decline ever recorded in the region for a single quarter.

Suffering a relatively softer decline when compared to the market average, Apple managed to gain some market share, with its market share reaching slightly over 4 percent, says Fouad Charakla, research manager for personal computing, systems, and infrastructure solutions at IDC Middle East, Africa, and Turkey. 

“However, it should be noted that Apple’s PC market share in UAE is still considerably lower than the market share Apple holds in the global PC market,” he added.